Business Blogging
Blogging should be central to any social media strategy. Blogging gives you a platform to demonstrate your expertise to potential customers and to engage them in dialogue and the fresh content is valued both by returning visitors and search engines.
With Marqui's business blogging features you can easily manage multiple blogs on your website from a familiar user interface and interact with your customers in a whole new way.
Consistent WYSIWYG Interface
Marqui's business blogging module uses the same WYSIWYG (what you see is what you get) interface as you use to manage your main website to keep things simple and you also get access to the central digital assets library to quickly find images to incorporate in your posts.
Workflow and Approvals Management
Authenticity and openness are core values of any successful blog. However, blogging on behalf of your business creates some unique challenges as every word speaks for your company’s brand. If you need to get a quick check before going live, Marqui's workflow tools will manage the process so you know your posts are always a good representation of your brand.
Manage Multiple Blogs
With Marqui you don't have to limit yourself to one blog. Marqui lets you manage an unlimited number of blogs so different people, departments or teams can find their own voice and connect with their audience.
Comments and Trackbacks
Marqui's business blogging module has all of the essential features you expect from a standard blog including the ability to moderate comments and trackbacks so you know when you've inspired a conversation.
Complete Template Flexibility
Your blog should be an integral component of your online presence, not an afterthought that got bolted on. With our blogging module you get complete template flexibility to make sure your blog supports your brand. The same flexibility makes it simple to build in social media bookmarking tools, Twitter feeds and more.
Automatic RSS Feeds
Not everybody wants to visit your blog every day even though they are interested in what you have to say. RSS (Really Simple Syndication) gives readers a way to subscribe to your content, but to consume it in a way that works for them. Marqui will create an RSS feed for you automatically, so you can concentrate on the message, not the delivery.