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Webinar Recap: How to Find Link Love

Feb. 10, 2011
Under: SEO
   

how to find link loveWe just finished today's SEO webinar on link building and as usual afterwards we give a quick recap of the main highlights of the webinar here. If you'd like to view our How to Find Link Love webinar you can see it and our other web marketing webinars on-demand in our resource section.

Why are links important?

  • A link is like a vote for your website, it shows search engines that your content is relevant and worthwhile to searchers
  • links  increases your website's visibility and drives website traffic 
What are the characteristics of a quality link?
  • The link is from a reputable, high authority website
  • The link has relevant anchor text
  • The link is a one-way link vs. a reciprocal one
  • The link doesn't have a "nofollow" tag on it
What are some common link building strategies?
  • Social Media
  • Link Baiting
  • Directories and Listings
  • Content syndication
What are some common link building scams?
  • Link Farms
  • Links from networked websites
  • Link building proposals and outsourcing
  • Links from websites with a low reputation
  • Link exchange requests and paid link exchange offers
This is just a brief roundup of the topics covered in the presentation, If you want more detail on these topics you'll just have to download the webinar!


Posted by Amberlie Denny at February 10, 2011 1:00 PM

Comments

Christina

Thanks for sharing these tips, these are really very helpful...


 

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