Web Marketing Digest - May 7

It's Friday again, and that means it's time for our weekly Web Marketing Digest post. This week's post includes some tips for web design, some good insight on the meaningful numbers associated with B2B blogging an interactive presentation on social media safety and some innovative ideas from a University  in the U.S. on how you can encourage your students to be more aware of their personal online brand.

This post from Copyblogger, discusses the "myth of beautiful web design" and really highlights the ideals that Marqui believes in when it comes to redesigning a website, namely, that web design can't work marketing miracles and that without a strong marketing plan in place, a beautiful website won't help as much as you may think.

Social media safety, and protecting your privacy online are big issues on the web right now. To help you understand how you can better protect yourself, here is an interactive presentation from Sophos which provides their top 8 tips for keeping your social media accounts safe.

Syracuse University in the U.S. is now offering free online accounts with Brand-Yourself.com for their soon-to-be graduates to help them manage their online presence (brand) during the job search process. This is a great initiative that shows how universities can help their students be more aware of their activities online, and how their web interaction can affect their eligibility for certain jobs.

Have you ever wondered which metrics are most important for your B2B blog? This post can help you figure out which metrics you should be tracking, and how these numbers can be misleading if you don't understand them properly.

Hope you found this post helpful. Have a great weekend!

Posted by Amberlie Denny at May 7, 2010 9:30 AM

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