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Web Marketing Digest - April 15 2011

Apr. 15, 2011
   

This week's post has another popular viral social campaign from Coke and a video on some of the issues with YouTube's "closed captioning" capabilities.

This campaign (as seen in the video below) from Coke, is a feel good social campaign that is right up there with the Old Spice Guy campaigns in terms of entertainment value. You can read more about the campaign on Mashable.




This amusing video from RhettandLink highlights some of the biggest issues with YouTube's "closed captioning" functionality. While we applaud YouTube for trying to improve usability--this video shows how this attempt may still need some improvements.




Have a great weekend!


Posted by Amberlie Denny at April 15, 2011 8:45 AM

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