ARCHIVES
9/20/2005 12:06
MediaPost's Online Minute - Really?
Apparently, people are becoming more like machines. Or we're relying on them much more than we should.
Case in point:
I just received an e-mail from MediaPost (whom I trust and respect - which is why I enjoy subscribing to their newsletters) with the following opening paragraph - the emphasis is mine:
"While users of Really Simple Syndication are frequently considered early adapters, new data issued by Nielsen//NetRatings suggests that many who use RSS technology do so inadvertently."
Now, I'm not someone who considers herself a great writer (I shudder to think of eager readers combing through my posts now and finding all sorts of faux pas - because they will). But I know the difference between adapters and adopters - pretty much right off the bat. Maybe because I'm kind of a geek.
I found the title of the news note to be ironic, in light of their adapter/adopter faux pas:
"RSS Users Newshounds, Not Tech Fiends"
Now I know my sense of what's funny is warped, but I really got a chuckle at this obvious error.
Bottom line: there is really something to be said about having a person edit your work - especially when it is meant to be broadcast.
Posted by at September 20, 2005 12:06 PM


