August 3, 2007

I just read Tod's blog posting today about the CBC's requirement to approve personal blogs for all employees (who publically state that they're CBC employees). That's a tricky one. I can see from the blogger's standpoint that you want to be transparent about your life on your personal blog, however, if you're going to write provide your political opinions or potentially compromise the reputation of your employer then it just makes common sense to nix your employer's name. At this point, I don't think the CBC is being entirely unreasonable in trying to protect the integrity of their brand and organization, particularly when they're trying to maintain a reputation of being an impartial news provider.

There's also another recent article just on this very topic of employee blogging that you may want to give a quick read.

Posted by Thao Ngo at August 3, 2007

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