Another pretty eyetracking image for you, this time courtesy of Jakob Nielsen and Kara Pernice Coyne of Nielsen Norman Group. Based on their recent research, it appears folks aren't looking at Google ads in the right-hand margin any more than they do banner ads.


This image was published as part of the promotion for Neilsen's and Coyne's upcoming Eyetracking Web Usability tutorial(s). Might be worth checking out.

(Thanks to the folks at the Blog Business Summit for the heads up about this.)

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March 29, 2006

Consumers Blind to Google AdSense?

Another pretty eyetracking image for you, this time courtesy of Jakob Nielsen and Kara Pernice Coyne of Nielsen Norman Group. Based on their recent research, it appears folks aren't looking at Google ads in the right-hand margin any more than they do banner ads.


This image was published as part of the promotion for Neilsen's and Coyne's upcoming Eyetracking Web Usability tutorial(s). Might be worth checking out.

(Thanks to the folks at the Blog Business Summit for the heads up about this.)

Posted by at March 29, 2006

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