Lead Nurturing 101

A common problem we hear a lot about from our customers is: how can we get more qualified leads to our sales team?

If you've been wondering the same thing (but were too afraid to ask) don't worry, there are many people out there who are having the same issues, and,  because those people did ask, we're offering a webinar on the subject.

The webinar will be presented by our VP of Marketing, Richard Sharp, and our VP of Product Management, Ryan Stocker, and will cover several different aspects of lead nurturing:

• Defining lead nurturing
• Understanding if lead nurturing will work for your audience
• Tips for designing and executing nurturing campaigns
• Calculating the ROI for lead nurturing

Posted by Amberlie Denny at March 23, 2010 3:30 PM

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