I thought I'd share a little discovery courtesy of our friend Meryl. She was poking through our web site recently and found our favicon still had the original coloring from our initial web properties. She sent me an e-mail letting me know our favicon needed updating.

Ummm. I had to ask her -

"What's a favicon?"

She politely explained about the little icons that show up in your browser address bar, and sent a screen shot as well. Click here to see the screen shot.

So there you have it. Mystery solved. You'll sound smart (or terribly geeky) when you tell your friends that you can name the little icons that appear in your browser address bar. (Meryl seemed smart to me when she told me about them - not geeky - just to be clear.)

We've got other definitions to technical terms in our marketer's glossary of terms here.